September issue of FuelNet Monthly explains how to grow a business in a down economy

BOSTON (August 15, 2008) — In today’s economic climate, when the gap between opportunity and adversity is slight, successful growing businesses balance careful planning with the flexibility to respond quickly to market changes. They also take advantage of the greater availability of talent, enabling them to boost their go-to-market strength, and adopt a more cautious view of future business development plans.

To help owners and managers of companies of every size boost sales, generate leads, and grow market share in tough economic times, the September issue of FuelNet Monthly explains the key steps in the business plan development process, from adopting a strategic approach to managing costs to involving employees. A sidebar to the cover story outlines the five best practices for business growth.

FuelNet Monthly is an 8-page newsletter designed to help subscribers maximize their marketing opportunities and grow their business. Each issue covers a range of relevant and timely topics, from direct mail marketing, Internet niche marketing, and consumer trends to strategic communication, brand building online, and generating sales leads. Other articles in the September issue include:

• Why you should join a professional organization
• Proven tips for winning back lost customers
• Ways to attract a crowd to your next event
• The 4 secrets of a cool brand
• How to create an effective video case study

For more information about the September issue of FuelNet Monthly, please contact Ken Beaulieu, chief content creator, at 617.457.3901.