When it comes to strategic communications, it’s not just about getting attention, but about getting through to your target audience. According to Stacey Hanke, a Chicago based management consultant and author of the new book [Read More]

If you’re ambitious and creative, and believe in the theory that hard work pays dividends, you can harness a form of social media that puts the real power of the information age at your fingertips: [Read More]

No matter the economic climate, it can be a challenge to retain talented employees. According to John Schaefer, president of Schaefer Recognition Group, there are five big mistakes in employee recognition that, when addressed properly, [Read More]

Armed with a clear and compelling vision, you can lead your organization to achieve that result as part of strategic communications plan. Kim Marcille, author of Amp It Up! Secrets from Science for Creating the [Read More]

When it comes to meetings, an important part of a company’s internal strategic communications plan, the question of productivity is often a huge issue. Here are five common meeting pitfalls and how you can fix [Read More]

Leaders drive change within an organization by providing inspiration and direction for all to follow. Here are some tips on what leaders can do to promote openness, honesty, and ethical behavior as part of a [Read More]

One of the most effective ways for a growing business to cut costs and save thousands of dollars in these challenging times is to challenge your employees to identify waste and make suggestions on how [Read More]

For many people, the thought of being interviewed by a journalist or a TV or radio producer is a scary proposition: they worry about what they should or shouldn’t say, how friendly they should be, [Read More]

For his book Fire Them Up!, strategic communications expert Carmine Gallo, a former business correspondent with CNN, interviewed more than two dozen CEOs, entrepreneurs, and educators. Gallo discovered that inspiring communicators share certain attributes that [Read More]

Nan Moon, managing partner of the clothing retailer American Joe, uses email in a unique way to make a personal connection between customers and her company. Whenever a new customer signs up for a catalog [Read More]